Is Nikon in trouble?

Nikon Stock Plummets 19% After Cutting Profit Forecast, Biggest Drop Since 1985 nikonstockfall

One of the big stories in the business world Sunday was that Nikon’s stock took a historic fall of nearly 19%. The company is weighted so heavily in the Nikkei Stock Average that the news had a rippling effect across the market, causing most Asian shares to drop.

Businessweek writes that the price drop was the largest single day decline in Nikon’s stock since 1985. It happened after the company cut its profit forecast due to decreasing demand and plummeting prices.

For the fiscal year ending in March, Nikon now predicts that it will pull in roughly $407 million in net income, down from the ~$643 million it had previously forecast.

Rare Nikon Lens Deals

Nikonsale

Just one example: the AF VR Zoom-Nikkor 80–400mm—$350 off.
There are more lenses in the sale—18 in all.

Nikon is having an unusual sale on some of its very best lenses. Nikon very seldomly offers significant discounts on its premium lenses—especially its best fast primes—when they’re not bundled in a package. This is the first such sale in a number of years.  If you’re in the market for new equipment or want to expand your selection now is the time.

Nikon lenses

Nikon “buy together and save


Image credit: Photo illustration based on Tokyo Stock Exchange by Dick Thomas Johnson